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bcg matrix lvmhbcg matrix lvmh bcg matrix modelThe BCG matrix for LVMH is as follows: a. Stars: For LVMH, the fashion and leather goods category is considered as the stars for the company as this category is responsible for providing a maximum revenue to the .
bcg matrix lvmhThe Boston Consulting Group (BCG) matrix is a relatively simple technique for assessing the performance of various segments of the business (Johnson et al 2008 and Advameg .
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bcg matrix lvmh